We are aware that our potentials don't let us to invest in large scale communication operations, to accelerate the positioning of our brand among consumers; also in this area we do not fall into illusory claims that may give a distorted view of reality.
In this context our mission is to wisely choose communication targeted actions, which contain solid values, and at the same time far away from the mere desire to assert a trademark: a challenging choice. A choice of quality that fully identifies us.
To communicate for us is like producing our coffee: the result should leave positive feelings, at least arouse emotions.
Also in this area we try to do well our job, carefully evaluating any initiative submitted to us, with an impeccable commitment coordinated by our marketing department.